Technology in Business

The Important Roles of Responsive Web Design


It is undeniable that responsive web design has gained popularity and interest since Google informed that mobile and responsive websites will see an increase in their search engine rankings.

Responsive web design has many benefits. This can have a positive impact on conversion rates, SEO, user experience, and many other aspects that can contribute to the growth of your business. And below are the most important benefits of responsive web design:


  1. Improved User Experience

A responsive website will produce a better user experience. The main factor that shows the quality of user experience is the time they spend on your site. If visitors find it difficult to follow the navigation of your website, of course they will be bored to be on your website.

Different stories if your website can respond to changes in screen size, of course visitors won’t experience problems when accessing menus, links, buttons, or even when filling out forms. And that will make their user experience will increase and they will spend a lot of time looking at your site. as well as what is offered by LinkHelpers Phoenix Web Design, producing the best web with attractive and responsive designs. And of course it will help improve your business.


  1. Faster Website Development

Not long ago, common practice involved creating a separate cellular type of your site that was displayed when your website detected a smaller screen size. However, developing a mobile version of your site takes more time than developing a responsive website that looks great and functions as intended, no matter what device your visitors use. Another disadvantage of the mobile website version is the fact that the price is more expensive because your developer must create two websites, not one website.


  1. Easier Care

Directly tied to the point above is a very easy way to maintain the site. By using two versions of your website, your development team must share time to manage and maintain the site. With a responsive website, your staff needs less time for your website maintenance tasks and you can focus on other tasks.


  1. Simple Website Analysis

When you have two different versions of your website, you need to track two sets of web site analyzes so you know where your visitors are coming from and how they interact with your content. This means you need to track multiple registrations, conversion points, thank you pages, funnels, and more.

With responsive sites, on the other hand, the statistics of your website are greatly simplified when you are on a data set. You can still get information about which devices and browsers your visitors use, where they stop, and how long they spend on your site, but you don’t need to read data from multiple reports to get accurate images.